Author: Michele HO

August 12, 2021
The COVID-19 pandemic has caused drastic disruption to the worldwide market leading to a downturn of revenue among all sectors. One of the areas suffering a fatal hit is the beauty market…

by:

Michele HO
August 12, 2021
The COVID-19 pandemic has caused drastic disruption to the worldwide market leading to a downturn of revenue among all sectors. One of the areas suffering a fatal hit is the beauty market…

by:

Michele HO
July 23, 2021
Figures released by China’s General Administration of Customs presented that 419.5 billion yuan was spent on the import and export of China’s cross-border eCommerce as of Q1 2021, equivalent to a YOY increase of 46.5%, within which the import sector represented 138.6 billion yuan, translating to a YOY rise of 15.1% (China Internet Watch, Apr 2021)…

by:

Michele HO
July 23, 2021
Figures released by China’s General Administration of Customs presented that 419.5 billion yuan was spent on the import and export of China’s cross-border eCommerce as of Q1 2021, equivalent to a YOY increase of 46.5%, within which the import sector represented 138.6 billion yuan, translating to a YOY rise of 15.1% (China Internet Watch, Apr 2021)…

by:

Michele HO
July 1, 2020
2020 is a year for China’s eCommerce to shine, even though its slight shrink by 4%, surpassing the usual eCommerce giant US to become the largest retail market in the world, amounting to RMB35.043 trillion in sales (eMarketer, Jun 2020). Consumers’ spending increases accordingly at RMB14.440 trillion on retail eCommerce, signaling a 16% YOY increase compared to 2019…

by:

Michele HO
July 1, 2020
2020 is a year for China’s eCommerce to shine, even though its slight shrink by 4%, surpassing the usual eCommerce giant US to become the largest retail market in the world, amounting to RMB35.043 trillion in sales (eMarketer, Jun 2020). Consumers’ spending increases accordingly at RMB14.440 trillion on retail eCommerce, signaling a 16% YOY increase compared to 2019…

by:

Michele HO
June 1, 2020
Chinese consumers’ optimism has picked up since mid-April, with more than 50% of consumers feeling optimistic about post-COVID recovery…

by:

Michele HO
June 1, 2020
Chinese consumers’ optimism has picked up since mid-April, with more than 50% of consumers feeling optimistic about post-COVID recovery…

by:

Michele HO
April 1, 2020
The enforcement of compulsory home-quarantine measures in China is seen as a force encouraging brands to tap into eCommerce for maintaining their exposure and sales. According to a recent survey…

by:

Michele HO
April 1, 2020
The enforcement of compulsory home-quarantine measures in China is seen as a force encouraging brands to tap into eCommerce for maintaining their exposure and sales. According to a recent survey…

by:

Michele HO
March 1, 2020
Brought by the hard-hit of COVID-19, many brands suffer from severe financial loss. While the advertising industry anticipates a back-to-normal bounce to happen around the 618 shopping festival…

by:

Michele HO
March 1, 2020
Brought by the hard-hit of COVID-19, many brands suffer from severe financial loss. While the advertising industry anticipates a back-to-normal bounce to happen around the 618 shopping festival…

by:

Michele HO
February 28, 2020
Crisis is temporary, but a brand-name can be made long-standing provided appropriate marketing strategies…

by:

Michele HO
February 28, 2020
Crisis is temporary, but a brand-name can be made long-standing provided appropriate marketing strategies…

by:

Michele HO
February 14, 2020
As the saying goes, when there’s a crisis, there comes an opportunity. With the negative economic growth and devastations brought by epidemics and social movements in HK from 2019 to 2020, it prompts businesses for an inevitable shift. Brick-and-mortar businesses…

by:

Michele HO
February 14, 2020
As the saying goes, when there’s a crisis, there comes an opportunity. With the negative economic growth and devastations brought by epidemics and social movements in HK from 2019 to 2020, it prompts businesses for an inevitable shift. Brick-and-mortar businesses…

by:

Michele HO
February 1, 2020
eCommerce, a crisis- and recession-resistant solution to businesses, is seen as having great potential with the Mainland Chinese market…

by:

Michele HO
February 1, 2020
eCommerce, a crisis- and recession-resistant solution to businesses, is seen as having great potential with the Mainland Chinese market…

by:

Michele HO
January 14, 2020
With the fast technological advancement around the globe, the way brands can optimize consumer experience is constantly evolving. Consumers nowadays expect more engaging experiences with brands, which drives physical retail locations to innovate their ways of developing…

by:

Michele HO
January 14, 2020
With the fast technological advancement around the globe, the way brands can optimize consumer experience is constantly evolving. Consumers nowadays expect more engaging experiences with brands, which drives physical retail locations to innovate their ways of developing…

by:

Michele HO